Information Design is a continually growing
discipline which combines several factors to ensure its effectiveness. Being a
constantly changing and broadening concept, there are many varying definitions
for information design. Information
Designers themselves do not always agree on a definition. At first, not having a 100% definition of
this topic was very intimidating to me.
Now I understand that information design is around all of us and part of
our daily lives. It is a tool used by
many to effectively communicate and receive messages across a broad, large
group of individuals. Breaking down the
words Information and Design helps to understand its
purpose. Information is the understanding
on data received by us all of the time. Design is the arrangement of this
information. Because information design
contains many disciplines, one can focus their information design projects
based on their preferences and strengths. For me, graphics are what grab my
attention, so that is what I will concentrate on. Considering factors like message and audience
are also variables to affect the outcome of your information design project.
There are many examples of information design at
work in our lives. Traffic signs,
posters and signs around the office and comics are just some of the many
examples.
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