There
are so many tools available to assist with web design. Several steps are important in deciding which
tool(s) should be used. Depending on
target audience, desired result and designer (to name a few), tools that would
be beneficial can be decided upon. One
tool in particular that jumped out at me is Type Styling. “The styling of type is another key way to
differentiate types of information and establish a sense of hierarchy” (94).
I feel that the use of Type Styling is subtle, yet effective. With a variety of tools available to the
user, this is an example of one where less is more. Type Styling is particularly effective in designs
created for a vast group due to its simplistic nature. Key points can be made and emphasized through
the use of color, font style, size and placement. Examples of Type Styling can be found in
invitations, news articles, even in our readings for this class! Below are some examples:
A
safety flyer at work, an informational newsletter for clients and a link to a
news website. Type casting assists the
reader with processing information and draws focus to
http://www.cnn.com/
Works
Cited
Baer,
Kim. Information Design Workbook, Graphic Approaches, Solutions, And
Inspiration +30 Case Studies.
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