There are so many tools available to assist with web design.  Several steps are important in deciding which tool(s) should be used.  Depending on target audience, desired result and designer (to name a few), tools that would be beneficial can be decided upon.  One tool in particular that jumped out at me is Type Styling.  “The styling of type is another key way to differentiate types of information and establish a sense of hierarchy”  (94).  I feel that the use of Type Styling is subtle, yet effective.  With a variety of tools available to the user, this is an example of one where less is more.  Type Styling is particularly effective in designs created for a vast group due to its simplistic nature.  Key points can be made and emphasized through the use of color, font style, size and placement.  Examples of Type Styling can be found in invitations, news articles, even in our readings for this class!  Below are some examples:

A safety flyer at work, an informational newsletter for clients and a link to a news website.  Type casting assists the reader with processing information and draws focus to

http://www.cnn.com/

Works Cited

Baer, Kim. Information Design Workbook, Graphic Approaches, Solutions, And Inspiration +30 Case Studies.